TAOMA was founded by Tao Ma, born in 1980 in Yangzhou, China. Tao Ma studied at Nanjing Forestry University and Jiangnan University, with short-term programs at Eindhoven University of Technology and the University of the Arts Helsinki. Awards include the Red Dot Design Award, Red Star Design Award, Zijin Award, and Lite-On Award, and clients include Henkel, Coca-Cola, Adidas, Costa, and Häagen-Dazs.